The Virtus blog

Training, mindset and the long game.

Essays, stories and weekly wraps from the Virtus coaching team. Written for our members, useful for everyone.

Latest

Recent writing.

15 March 2026

Growth doesn't happen all at once

For a long time, I was waiting for a moment. A ball to drop. A big, grand change. An exciting "before and after" transformation.

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5 March 2026

Challenging what you (think you) know

At Virtus we talk a lot about getting better every day. (it's on the wall so it must be important)

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17 December 2025

Writing is a superpower

Most of you will know Jacqui Coughlan. She's our head coach here at Virtus and one of the more capable humans you'll ever meet. She also has outrageously high standards in pretty much every aspect...

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4 December 2025

Human First, Athlete Second

You can’t build a high performing athlete o top of a stressed, overwhelmed, burnt out human. You can try. You might even get a few good weeks out of them. But it won’t last. It never does and...

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26 November 2025

Don't have to, Get to.

A quick one from me. I’m in Perth this week, spending time with my business coach (yes, my belief in coaching extends well beyond the gym) and catching up with a great mate who runs a world class...

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16 October 2025

How to Access Mental Health Support (and Why It’s Easier Than You Think)

At Virtus, we believe that looking after your mind is just as important as looking after your body. Whether you’re feeling stuck, overwhelmed, anxious, or simply want someone to talk to, getting...

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12 October 2025

The Power of Negative Space: Why Growth Happens in the Quiet Moments

TL;DR: Training and stress create the stimulus for growth, but rest, recovery, and reflection, the negative space, are where adaptation happens. The goal is not endless effort, but finding the...

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8 October 2025

BDNF: Brain Food for your...Brain

I was seeing Greg for treatment the other day, and like most sessions with him, I left with some brain food.

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8 October 2025

The Voice Inside Your Head

The quiet voice that talks you through a session, a meeting, or a moment of doubt. Sometimes it pushes. Sometimes it criticises. Either way, it shapes how you perform. How you progress. How you...

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6 October 2025

Welcoming Nina Keller - Psychology available at Virtus from October 20th

From October 20th , we’ll be offering Psychology services as part of our holistic approach to health, performance, and wellbeing.

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27 September 2025

Don't chase goals, build a way of life

At Virtus, we often talk about goals. Lose weight. Get stronger. Build muscle. Run faster. Compete harder. These are all worthwhile, but Hunter S. Thompson once wrote something that cuts deeper:...

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23 September 2025

Strength Training & Menopause: A Natural Way to Thrive

On October 6th, I’ll be kicking off our Women’s Strength Program at Virtus, and I wanted to share with you why this matters so much, not just to me as a coach, but to you as women who deserve to...

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23 September 2025

Squats Will Make You Swim Faster... Maybe...

I love a good paradox. There’s something playful and mind-bending about holding two seemingly opposite truths in your head at once and realising… both are right.

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9 September 2025

Good, Better, Best: The Secret to Consistent Progress

At Virtus, we know the hardest part of training isn’t the session itself, it’s showing up consistently.

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7 September 2025

The End of an Era, the Start of Something Better: Introducing Strength & Conditioning, Goodbye VGT

Virtus Group Training (VGT) has been a massive part of our journey. Since our first class in 2016, hundreds of humans have stepped into this program, building strength, power, movement, and...

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1 January 2025

Virtus January Kickstart - Healthy Habits Challenge

If you want 2025 to be different from last year, it starts with changing your habits.

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Start here

Six ways into a decade of writing.

From the archive

337 more pieces worth your time.

Years of daily blogs and weekly wraps, migrated from the old site. Undated on purpose: good ideas don't expire.

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